by fidelis | May 12, 2020 | Content Marketing, Internet Marketing News, Review Management
If you’ve been with us for a while, you might know that Google reviews are super important for a local business. It’s a thing we mention every now and then. It never stops being true. It’s one of the top three things that Google and other search engines use for...
by fidelis | Apr 7, 2020 | Business advice, Online marketing
The Covid-19 pandemic is affecting businesses everywhere. Even in places where stay-at-home orders and quarantine measures haven’t been implemented, people just aren’t going out. Nobody wants to go where there might be a crowd. This is making it hard for many...
by fidelis | Feb 10, 2020 | Advanced SEO Techniques, Internet Marketing News, Online marketing, SEO
What Do They Mean For Search Rankings? Recently, Google tweeted that they’ve changed how their Featured Snippets work in their search engines. Today, we’re going to go over what featured snippets are, how this change affects rankings, and what this means for your...
by fidelis | Jan 10, 2020 | Blogging, Online marketing, Review Management, SEO
3 Less Known Marketing Strategies Local Businesses Can Profit From Without Losing an Arm or a Leg Every business has its expenses. If you want to make money, you have to spend money. That’s no reason why the cost should be too high, though. The internet provides...
by fidelis | Jan 9, 2020 | SEO, Website Optimization, WordPress Websites
Our Take On WordPress, Wix, and Squarespace When you’re looking to make a website, what’s the best option? Well, to produce the absolute best website to suit your every need, you need to manually code it yourself, but unless you’re an expert coder and have the money...
by fidelis | Nov 14, 2019 | Online marketing, Reputation Management, Reputation Marketing, Review Management
The Importance of Online Reviews I’ve said on numerous occasions that reviews are the most important aspect of online marketing, especially for small, local businesses. These days, when people want to buy things the first thing they do is start looking for reviews....
by fidelis | Oct 7, 2019 | Business advice, Online marketing, SEO, Social Media Marketing
Marketing for Small, Local Business Marketing for the modern day is a tough call. Today’s market is really savvy and has long since learned to question things they’re told, especially in commercial advertisements. If you want to really attract an audience, you want...
by fidelis | Aug 2, 2019 | Online marketing, SEO
Tools of the Trade It’s no good having a website if nobody can find it. That’s why Google provides businesses with many tools they can use to improve their performance in search engines. Through Google My Business, you have so many assets at your fingertips. They’re...
by fidelis | Mar 14, 2019 | Internet Marketing News, Online marketing, Reputation Marketing, Social Media Marketing
I saw overturned cars, plumes of smoke in the distance. A woman lay on the curb asking for Candy Crush Hearts. It was madness. — Michael Suibhne (@okmass) Yesterday (3/13/2019), Facebook and its associated properties – Instagram and Whatsapp – went down...
by fidelis | Feb 18, 2019 | Online marketing, Social Media Marketing
The Rise of Social Media If you’d asked 15 years ago what role social media would play in my life, I probably would’ve said, “What’s social media?” It’s amazing how quickly social media has gone from not existing to playing a major role in our...
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