by fidelis | Nov 14, 2019 | Online marketing, Reputation Management, Reputation Marketing, Review Management
The Importance of Online Reviews I’ve said on numerous occasions that reviews are the most important aspect of online marketing, especially for small, local businesses. These days, when people want to buy things the first thing they do is start looking for reviews....
by fidelis | Mar 14, 2019 | Internet Marketing News, Online marketing, Reputation Marketing, Social Media Marketing
I saw overturned cars, plumes of smoke in the distance. A woman lay on the curb asking for Candy Crush Hearts. It was madness. — Michael Suibhne (@okmass) Yesterday (3/13/2019), Facebook and its associated properties – Instagram and Whatsapp – went down...
by fidelis | May 12, 2018 | Reputation Marketing, SEO, Uncategorized
Search Engine Optimization is Like a College Degree It’s Useless By Itself This Isn’t Your Grandpa’s World If you ask your grandparents they’ll say when they were younger, a college degree was good enough. I went to college on that advice, only to find...
by fidelis | May 8, 2018 | Content Marketing, Online marketing, Reputation Marketing, Review Management, Uncategorized
This One Time On A Bus A friend of mine told a story once that describes the importance of how local businesses can best be helped by reviews. In his own words words, “The year I graduated from high school, my family decided to take a trip back east. One of the...
by fidelis | May 4, 2018 | Online marketing, Reputation Management, Reputation Marketing, SEO, Uncategorized
Getting customers to leave reviews shouldn’t be hard, but sometimes it seems that no matter how hard you try you just aren’t getting any. You go above and beyond expectations, making good on every promise you made and more, but the customer just walks away...
by fidelis | Apr 30, 2018 | Online marketing, Reputation Management, Reputation Marketing
If you don’t have an online reputation management program, you have a problem. If you don’t have online reviews, then the problem is even worse. Let’s take a look at 3 reasons why not obtaining local reviews as a local business is a problem, what kind of...
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